Program Title

BBus (honours) Marketing

Subject
Program Duration (Months)

48

Study Modes

Full Time

Country
Educational qualification required for admission

Higher Secondary School

Admission Criteria

Prospective Non-EU Students

Required application documents (for full-time taught programmes):

1. Application form

2. Photo page of the passport

3. School Leaving Examination Certificate/High School Certificate. Include forecast results if you have not finished your studies.

4. Full Academic Transcripts (consolidated not accepted) + Final Degree Certificate + Institute marking scheme. Include transcripts received if you have not finished your studies.

5. English language proficiency certificate (if applicable)

6. CV/Resume. Include relevant technical certificates if mentioned, for example, C++, Java

7. Statement of purpose. C.500 words on why you wish to do the course and why you would be a suitable candidate.

Please do not submit anything not on the list above, for example, a work contract.

Incomplete applications will not be accepted.

You may be required to submit other documentation, for example, a portfolio for art programmes.

Qualifications & Certificates

You must send certified copies of your qualifications to the CAO. Where the original document is issued in a language other than English, you must send certified copies of an English translation to the CAO. If you receive an offer from MTU Cork, you must present the original certificates to the Admissions office in September.

Program Description

The Bachelor of Business (Honours) degree seeks to develop a graduate with the knowledge and skills necessary to function as a marketing professional. Marketing is essential to modern day business and life. It is the process of identifying, anticipating and satisfying customer requirements profitably. It is an area that has become even more exciting as many companies wonder how to best market in digital environments. Social media, smartphones and technology are all playing an important role. This has served to make it a very enriching and engaging career choice, with marketers acting as the public interface of a company and its products. Areas of specialism include digital marketing, social marketing, fashion marketing, and sports marketing, all of which are skills in popular demand.

Work Placement

Students will have the opportunity to participate in industrial placement in Semester 2 of the third year with roles in various companies available. Students will be prepared for placement and will focus on digital and social media marketing as well as other areas.

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Program Level
Medium of Instruction

English

Location

Munster Technological University, Rossa Avenue, Bishopstown, Cork, Ireland

IELTS Requirement

5.5

Application Deadline
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