Program Title

BSc E-Commerce in Retailing

Program Duration (Months)


Study Modes

Full Time

Educational qualification required for admission

Higher Secondary School

Admission Criteria

Undergraduate Programme Entry Requirements:

The most popular exams that we receive are outlined below :

International Baccalaureate

If you have completed the International Baccalaureate Diploma, you can apply for all courses in TU Dublin.

Pass Mark: 4 at a standard level where OD3 is required. Minimum Entry Requirements/Matriculation Proof of English proficiency is required in all cases. There may also be specific subject requirements for courses.

N.B. For Mathematics requirements, Mathematical Studies is NOT acceptable (although it can be used as a subject to meet general matriculation requirements of passes in 6 subjects). Where Mathematical Studies is presented, a Leaving Certificate grade or GCSE may be used to meet specific mathematics requirements for entry (but not as a 6th matric subject).

Bonus Points for Maths (International Baccalaureate)
25 additional points will be awarded for a grade 4 or better on higher level Mathematics ONLY. The bonus points will only be relevant where that subject is scored as one of the applicant’s best four subjects for point purposes.

Recognised School-Leaving Qualification(s) Level 6/7 only
the following qualifications may be recognised for admission to Level 6/7 courses in related areas only. They will be scored to a maximum of 400 points:

Visa and Immigration Requirements:

Like most other countries, Ireland requires candidates from many non-EU countries to have a visa to come and study in Ireland. If you are a citizen of any of the non-EU countries on this list you will need a visa to study in Ireland.

Ireland is not a member of the Schengen Agreement. You will,  therefore, still have to apply for an Irish visa even if you have a visa for a Schengen country.

Applicants are advised to apply for their visa as early as possible as it normally takes eight weeks for it to be processed but in busy periods it may take longer than this. All applicants must apply for a visa using the Online Visa Application Facility only.

Program Description

E-Commerce is the buying and selling of goods and services online. This e-Commerce in Retailing programme responds to a changing retail landscape that is influenced by digital and social media. It was developed in the context of the impact on retailing of social, mobile, analytic and cloud (SMAC) technologies, the demand for graduates equipped to work in a connected, collaborative electronic retailing environment, and the need for retail graduates with advanced social media, platform, and design skills. There is a scarcity of retail/business graduates with advanced technological competences.

The programme addresses contemporary retail management needs that reflect the rapidly changing economic and technological environment. It aims to provide a broad technologically informed business education for future retail managers that reflects the changing needs of the sector.

Graduates who expect to find careers in these sectors will need to be competent in contemporary electronic business technologies. The curriculum reflects this by integrating modules on retailing, e-business and e-business applications, and addresses the market need for technologically literate retail managers for the dynamic retail environment of the 21st century.

Subjects covered include finance, marketing, economics, human resource management, entrepreneurial studies, retail management, retail analytics, retail marketing, international retailing, shopping-centre management, retail location, electronic retailing, internet technologies in retailing, electronic retailing infrastructure, database systems, mobile & social commerce, web analytics and strategic ICT & e-business.

On graduation, you may proceed to postgraduate studies leading to the award of MSc, MPhil or PhD at research institutes and universities worldwide.

Career Opportunities

  • E-Commerce Manager
  • E-Commerce Project Manager
  • Online Category Manager
  • UX Designer
  • UI Designer
  • Website Designer
  • Website Analyst
  • Website Content Manager
  • E-Commerce Technologist
  • Mobile Marketing Manager
  • Digital Marketing Manager
  • Social Media Manager
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Technological University Dublin - Grangegorman, Grangegorman Lower, Dublin 7, Ireland

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